Serica 1174 Parade Satin Black

The Reference 1174 'Parade' stands out for its unique design and practical innovation. Housed in a 35mm x 41mm 316L steel case with a slim 8.3mm profile, it features a "stadium" shape—an elliptical form with straight sides—that is rarely seen in watchmaking. The brass dial combines a sunburst finish with a precise guilloché pattern of 48 S-curves, offering depth and clarity. Twelve polished half-sphere appliques enhance readability without disrupting the clean design.

Powered by the Swiss automatic M100 movement, the 'Parade' is water-resistant to 100 meters, achieved through a robust “sandwich” case construction that secures the bezel while increasing the compression of the seals. Its minimalist two-hand layout focuses solely on hours and minutes, offering a refined approach to timekeeping.

The watch is paired with a grained calfskin strap available in three sizes, fitted with a signature ardillon buckle that reflects the brushed and polished details of the case. The 'Parade' is a balanced combination of distinctive aesthetics and everyday functionality.